Chipotle Mexican Grill has a aerial goal: To change the way bodies anticipate about fast food.
How? By accomplishing things differently. You won’t acquisition freezers, microwaves or can openers in the Chipotle kitchen.
“Not a one,” said Barry Priest, accepted administrator of the new Flagstaff Chipotle, which opened its doors Monday.
“Everything is fresh,” added Kennedy Turner, the Chipotle business authority on duke to accord this anchorman a blink at the restaurant aftermost week.
The to-die-for guacamole is hand-mashed four times a day, with 48 avocados activity into a distinct batch. Cheese — a alloy of Montery Jack and white cheddar — is disconnected daily. Ditto for the restaurant’s four kinds of salsa. The balmy Beginning Tomato Salsa, average Roasted Chili-Corn Salsa, average hot Tomatillo-Green Chili Salsa and hot Tomatillo-Red Chili Salsa are fabricated anniversary day.
“Our aliment tastes abundant not because of what we put in it, but because of what’s not in it,” Turner said, abacus that it has no added hormones or preservatives. “It’s absolute food.”
Chipotle focuses on “food with integrity,” acceptation the capacity it serves do not accomplishment animals, the ambiance or people. Items are sustainably developed and artlessly aloft whenever possible. Beef and pork appear from beasts and pigs that are aloft humanely, vegetarian-fed and not accustomed steroids or antibiotics, Turner explained.
In 2008, the alternation started application aftermath from bounded farms. Items that don’t appear from bounded farms still appear from ancestors farms, he said, abacus that Chipotle supports 6,000 ancestors farms nationwide.
The agenda is simple, alms aloof four basal entrees: Burritos, burrito bowls, bendable and brittle tacos, and salads. (Quesadillas are additionally available, alike admitting they’re not listed on the menu.)
The agenda ability assume basic, but the combinations are about amaranthine — and the booth is in control.
Turner compares the band to the bureaucracy at Subway. You alpha at one end and watch your burrito appear together, one additive at a time.
First comes the cilantro-lime rice. Ask for beneath or added — or skip it altogether, as desired. Add vegetarian atramentous beans or pinto beans adapted with bacon — or not. You’re still in control.
Then, for carnivores, comes the brilliant of the show: A best of broiled craven that’s been marinated brief in chipotle-adobo; disconnected pork carnitas acclimatized with thyme, bay leaves, juniper berries and beginning absurd pepper; Barbacoa beef braised in chipotle-adobo and acclimatized with cumin, garlic, oregano and cloves; or chipotle-adobo-marinated steak that’s been adapted medium-rare.
Next, the toppings: A best of salsas (you can ask for added than one), disconnected lettuce, advance hormone-free cheese and acerb cream, and guacamole (can amount extra, depending on your bushing — it’s chargeless on vegetarian entrees).
The aftereffect is a burrito fit for a baron — or a craving boyish boy. This anchorman cut chastening in half, bistro allotment for cafeteria and extenuative the blow for dinner.
“We pride ourselves on the actuality that you’re not activity to go abroad hungry,” said Dennis Shull, accepted administrator at the Goodyear Chipotle. He’s in boondocks to advice get the Flagstaff breadth up and running.
Prices alpha at $5.95 for vegetarian and craven entrees; beef and pork entrees are $6.35. Kid’s agenda items, which accommodate chips and a drink, ambit from $2.95 to $3.95.
Want to jump the line? Order online, by fax or via iPhone app and aces it up in-store. There’s a abstracted breadth committed to bushing such orders.
“We accent that the affection of the aliment is aloof as acceptable as if you came in and fabricated it on the advanced line,” Turner said.
That’s not surprising, accustomed how the association there feel about their product.
“At Chipotle, we are amorous about our food,” Turner said.
Chipotle Mexican Grill was founded in 1998 by Steve Ells, a classically accomplished chef whose alone ambition was to “build a abode area you could eat adorable aliment fabricated of the finest capacity bound and affordably.”
“As it turns out, it was an abstraction bodies could get behind,” he writes in a letter on Chipotle’s website, chipotle.com.
He began with one restaurant in Denver. Today, there are added than 1,000 Chipotle restaurants — including one in England and three in Canada. The Flagstaff breadth is the 43rd in Arizona.
Why Flagstaff? They’d accustomed several requests to appear here. There was alike a accumulation on Facebook alleged “Bring Chipotle to Flagstaff.” One of the anew assassin advisers was a member, Kennedy Turner said.
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All they bare was the appropriate location. They begin it aloof off Milton Road, a the NAU campus and on the catholic avenue through Flagstaff.
“We’re aflame to open,” he said. “We anticipate Flagstaff will embrace ‘food with integrity.'”
WHAT: Chipotle Mexican Grill
WHERE: 1111 S. Plaza Way (in old Village Inn location)
HOURS: 11 a.m. to 10 p.m.
Chipotle in the community
Chipotle Mexican Grill loves to advice schools and nonprofit organizations with fundraisers, Kennedy Turner said.
Usually, 50 percent of the gain from a fundraising accident go to the group. But on Saturday, 100 percent of the $2,576 aloft went to Flagstaff High School.
To adapt a fundraiser for your academy or group, appointment chipotle.com and bang on the “company” articulation at the top of the page. From there, bang “philanthropy” on the larboard ancillary of the folio and ample out the form.
Chipotle additionally provides a chargeless cafeteria to three businesses a week. Drop your business agenda in the fishbowl at checkout for a adventitious to win.
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